Google Search Media Buyer Job at Activate Talent, Remote

dEVGemFrOStwY2xCOHMxZUhGQ0lSMFl5aXc9PQ==
  • Activate Talent
  • Remote

Job Description

Location |  Remote, unless in LA/OC then Hybrid with 3 days LA HexQuarters

Time Zone Expectations |  Central 

Details |  Full Time- Exempt 

Reporting to | Head of Advertising

  • Campaign Strategy:  Collaborate with the marketing team to develop comprehensive digital advertising strategies that encompass both paid search,YouTube, and offline channels.

  • YouTube Advertising:  Plan, execute, and optimize YouTube advertising campaigns, leveraging video content to enhance brand visibility and engagement.

  • Paid Search Management:  Develop and implement strategic paid search campaigns across various platforms, including Google Ads, ensuring alignment with business goals and KPIs.

  • Budget Allocation:  Manage advertising budgets effectively, optimizing spend across paid search and YouTube to maximize ROI and achieve campaign objectives.

  • Keyword Research:  Conduct thorough keyword research to identify relevant and high-performing keywords for paid search campaigns.

  • Reporting & Analysis:  work with Advertising + Growth teams to create and maintain reports/analyses scrutinizing success and optimizations in google, youtube, and other marketing campaigns

  • Paid Media Strategy:  Directly assist Head of Advertising in creating, executing, and reporting on ongoing paid media strategy and budget allocation. 

  • Testing & Incrementality:  Devise, Implement, and analyze tests within paid media accounts, including 2-cell geo holdouts, A/B tests, and more 

  • Competitor Analysis:  Stay informed on industry trends and competitor activities, adjusting strategies accordingly to maintain a competitive edge.

  • Collaborative Reporting:  Work closely with the analytics team to generate comprehensive reports on the performance of paid search and YouTube campaigns.

Requirements

  • Proven experience in managing paid search campaigns, with a focus on YouTube advertising within an eCommerce setting.
  • Management experience of google and youtube campaigns exceeding $50k/month in total budget.
  • In-depth knowledge of Google Ads and YouTube advertising platforms.
  • Analytical mindset with the ability to interpret data and make informed decisions.
  • Strong understanding of digital marketing trends and best practices.
  • Effective communication and collaboration skills.
  • Detail-oriented with excellent project management abilities.
  • Curiosity & eagerness to understand and own new tools, data, and opportunities
  • Proven track record of account ownership
  • Communication skills & experience that match a high-powered remote team
  • Familiarity with eCommerce analytics tools.
  • Bachelor’s degree in Marketing, Advertising, or a related field, preferred.
  • Love of food and cooking! Cooking skills and/or experience in the culinary industry a plus

Job Tags

Remote job, Full time,

Similar Jobs

Regrello

Software Engineer Job at Regrello

 ...phase, and we're actively growing to new enterprises in the USA, Europe, and Asia...  ...by our workflow, forms, and AI engines , as well as our in-house Large Tabular...  ...Role Regrello is looking for stellar Software Engineers (new grad, mid-level, and senior) with a hunger... 

Vanguard Intelligence & Security Group

Special Event Security Officer/Driver Job at Vanguard Intelligence & Security Group

 ...Vanguard Intelligence & Security Group in Milwaukee, WI is looking for special event security officers/drivers to join our team. We are located on 2266 N Prospect Ave Suite 514, in Milwaukee, WI. Our ideal candidate is attentive, ambitious, and hard-working. Benefits... 

Noor Staffing Group

Patient Access Representative Job at Noor Staffing Group

 ...Position : Patient Access Representative (10 Openings) Start Date : July 7 Pay Rate : $23/hour Location : Cambridge, MA...  ...early July. If you have front desk, medical office, or hospital registration experience this is your chance to be part of a high-impact,t... 

Green Lantern Pizza

Pizza Cook Job at Green Lantern Pizza

 ...Green Lantern Pizza is seeking pizza cook candidates to be a part of our kitchen crew who are motivated, team-oriented, friendly, dependable...  ...and Irene Vettraino, were the real deal. We combine an old-school casual-diner feel with modern food and fast service. Our... 

woodside health and wellness

PTA - Boca Raton, Florida Job at woodside health and wellness

 ...Full Time or Part Time Physical Therapy Assistant (PTA) Position in Boca Raton, Florida! Are you tired of seeing 70 to 80 patients a week? Do you not have enough time to treat each individual patient to the best of your ability because you have 2 to 3 patients...